Over the last two months, we have been working together with IABC to prepare the first student-edited version of the Student Connection e-Newsletter. The newsletter has recently been published, and we are very happy with the result. For the ones who are not aware, IABC is a top-class association for business communicators with 16,000 members across the world.
The newsletter features great articles on the topic of social media marketing. We are particularly proud to present you the following two works of distinguished Carnegie Mellon University faculty members:

• The Media May Change, but the Fundamentals Remain the Same by Ed Barr
• The Role of Peer Influence in Marketing on Online Social Networks by Rajiv Garg, Michael D. Smith and Rahul Telang

We would like to send out special thanks to Janna White and Stacey Thornberry from IABC for being our editorial advisors and for supporting us along the way.

Apart from this newsletter, IABC offers an incredible variety of articles, resources, contacts, and other services in the field of business communication. Apart from the Student Connection e-Newsletter, there are other opportunities for students to be editors of a publication or even publish their own work.

To learn more about the IABC, you can check their membership benefits!

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