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Communication, Headline, Social Media »

[5 Jul 2010 | 10 Comments | 667 views]
Twitter Study: More Followers Does Not Mean More Influence

Celebrities, Entrepreneurs, and News sources all use social media differently. But among all the ‘genres’ of twitter users, which tend to have the most followers, and which have the most influence?
I found the group of twitter users with the most followers from several types of accounts. I used Twitter Grader to evaluate the relative influence of these users, and compared it to the relative number of followers they had.
Twitter Celebrities Have Most Followers; News Accounts Have Most Influence

Within all the twitter accounts I analyzed, Celebrities and TV personalities had a …

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Featured, Social Media »

[8 Apr 2010 | 7 Comments | 3,563 views]
You Have 0 Friends

South Park has recently taken another stab at the Internet in their latest episode entitled ‘You Have 0 Friends’. If you haven’t watched it yet, do so on South Park Studios. For now, you can check out the clip below:

This isn’t the first time the show has joked about the transformative effects of the internet. In ‘The Snuke‘, Cartman uses the internet to get information on a terrorist attack he suspects by the class’s new Muslim student. In ‘Over Logging‘, the town of South Park migrates out west in search …

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News, Social Media »

[23 Feb 2010 | 17 Comments | 2,049 views]
LIVE: Social Media Panel – Implications for Corporations around Privacy, Security and Campaign Management

This panel is a part of course 95-800 Measurement and Analysis of Social Media Initiatives at the Heinz College of Carnegie Mellon University. This will be a panel discussion around issues corporations face in acquiring, storing and analyzing data from social media initiatives.
To cover this event live, we will have pictures and notes. If you would like to tweet about this event, please use the hash tag #95800.

(pictures courtesy of and © Manolis Kounelakis)


To us, there were a few key takeaways from the panel. Before going into the detailed notes, …

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Social Media »

[17 Oct 2009 | One Comment | 3,211 views]
3 Great Examples Of How Universities Use Social Media

Higher education is one of the most social media savvy industries. Many universities are using major social networks to talk to students, connect alumni, promote their achievements and attract prospective students. And they do a great job. The main reason behind their success is that their audience, the students, are the most social media engaged population. Given that, universities have the freedom to try out new techniques and use social media for many different purposes. Below, I present three great examples of how universities are using social media.
1) Crowdsourcing of …

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